Wishtrend TV,
acquires Gold Play Button
with 1M International Subscribers

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96% User Satisfaction
On Hwahae App,
Soft Airy UV Essence

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Klairs enters ULTA,
the largest beauty distributor
in the United States

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Klairs·By Wishtrend
at Cosmoprof Bologna 2019,
the leading beauty exhibition

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The Latest News

Wishcompany creates beauty brands and content

The beauty brands Klairs, By Wishtrend, and Jungle Botanics - all of which were launched after the Wishcompany’s establishment in 2010 - are beloved brands in Korea. The beauty content that was developed together with the brands is also beloved as well. Wishcompany’s media channels have over 3.5 million subscribers and over 100 million video views; our main channel ‘Wishtrend TV’ is considered one of the few examples of a Korean beauty company establishing a major global channel.

Our Brands

  • A functional skincare brand meant for sensitive skin. Not only is Klairs a cruelty-free brand that does not conduct any animal testing, it is also a vegan & eco-friendly brand that does not use any animal-based ingredients.

  • A high functionality cosmeceutical brand that reflects product development based on directly listening to the skincare concerns of our 500,000 customers around the world. We conduct our own research and development to create formulations with maximum effects.

  • A natural face & body care brand that provides skin with the abundant energy of nature by using outstanding, naturally-sourced ingredients.

  • WISH Channel
  • Instagram
  • YouTube
  • Facebook