[Campaign Recap]
Wishcompany Celebrates Earth Month with ‘Light Steps for Carbon Footprints’ Campaign

In celebration of Earth Month this April, Wishcompany launched an internal campaign titled "Light Steps for Carbon Footprints." The campaign encouraged team members(whom we call “Divers”) to take small but meaningful eco-friendly actions in their daily lives-and share their experiences together.

Small Actions, Lasting Impact
The "Light Steps for Carbon Footprints" campaign was designed to raise environmental awareness naturally, embedding ESG values into our culture through hands-on participation. Throughout the month, Divers voluntarily took part in a range of eco-conscious activities, such as:
 

☕ [Bringing Reusable Tumblers] Coffee in my tumbler, please!☕

🥄[Reducing Single-Use Items] Lunch without disposables? Yes, please!🥄

🥗[Choosing Vegetarian Meals] Spring greens for a lighter, fresher lunch🥗




 🔌[Saving Power] Unplugging before I leave🔌




 🚿 [Shorter Showers] Wrapped up a minute earlier today! 🚿




 🛍️[Carrying Reusable Bags] Got my eco-bag with me, always🛍️



 
🚶[Using Public Transport] Getting off a stop early and enjoying the walk!🚶


 

These activities were shared via our internal Slack channel, creating a sense of community and shared purpose. As a small token of appreciation, each participant received a basil growing kit-a simple symbol of how small steps can grow into something meaningful.


Fueled by Voluntary Participation
The campaign sparked dozens of photo submissions and activity logs. Among the most popular missions were “Getting off a stop early and enjoying the walk!” and "Spring greens for a lighter, fresher lunch." From cherry blossom strolls to colorful vegetarian dishes, shared photos uplifted spirits and brought colleagues closer together.


Our Focus: Sustainable Engagement
This campaign wasn’t just an environmental initiative-it was a step toward building a culture of voluntary, sustained action. Rather than pushing for perfection, we focused on encouragement and empathy. Divers had the chance to reflect on their habits and start with small, doable changes.


What’s Next?
Wishcompany is committed to nurturing an ESG-conscious workplace. We’ll continue transforming meaningful moments like this into ongoing traditions-not just one-time events.


Small steps lead to meaningful changes.
Stay tuned for our next stride toward sustainability!