- AI-powered video emotional analysis model curates content with highest relaxation scores
- “Raising awareness on the importance of sleep, and delivering a customized relaxation experience
based on AI technology and content”
 

Wishcompany (CEO Soungho Park), a global beauty brand and content company announced on the 13th that its meditation brand Mind Nook will host a special livestream on its official YouTube channel to celebrate World Sleep Day on March 14, showcasing curated content designed for deep sleep.

The World Sleep Day livestream will start on the evening of March 13 and run for 24 hours until Match 14 on Mind Nook's official YouTube channel. Powered by an AI-model, the livestream will analyze three major causes of insomnia and provide customized content tailored to different types of sleep difficulties.

Based on the analysis results of Mind Nook's proprietary AI-powered video emotional analysis model, this featured live content curated content with highest ‘relaxation’ scores in actual videos and sounds. By analyzing 330 videos, this model evaluated four emotional responses--focus, energy, relaxation, and comfort. Among them, the “Deep Sleep-inducing Piano Playlist” received positive feedback from viewers for its ability to induce restful sleep. It has already surpassed 5 million views, proving the accuracy and effectiveness of the AI-powered content analysis model.

To celebrate World Sleep Day, Mind Nook is launching a “Special World Sleep Day Package” on Naver Smart Store until March 27th. The “Good Sleep Ritual Package” includes the Meditation Card Ver. 1 and Klairs Daily Balancing Tea. Plus, a limited-edition 100 won deal on bestselling products will also be available.

Hansaem Ma, Senior Manager of Mind Nook, Wishcompany, said, “This event, held in celebration of World Sleep Day, aims to highlight the importance of good sleep and help people build healthier sleep habits. With our AI-powered technology and content, we hope to expand opportunities for collaboration that help people enjoy healthier and better lives.”

Guided by its philosophy of positive beauty, Wishcompany launched the brand, Mind Nook in 2021 to offer wellness content, including meditation and sleep-focused mental health services. It has since amassed over 3.15 million subscribers across platforms like YouTube and TikTok, offering diverse contents such as ASMR and white noise. To date, it has produced over 800 audio tracks, with over 470 audio tracks commercially released.