- A steady seller from high-performance skincare brand “By Wishtrend”
- Over 1,000 reviews on Amazon US with a 4.5-star rating—ideal for seasonal exfoliation
 

Wishcompany (CEO Soungho Park), a global beauty brand and content company, announced on the 17th that its high-performance skincare brand, By Wishtrend, has launched the new “Mandelic Acid Gentle Exfoliating Toner.” 

The new product is a renewed version of By Wishtrend’s flagship and steady-selling “Mandelic Acid 5% Skin Prep Water.” Since its launch in 2017, this product has gained popularity on Amazon US, amassing over 1,000 reviews with an average rating of 4.5 stars, solidifying its status as one of By Wishtrend’s signature items.

The “Mandelic Acid Gentle Exfoliating Toner” contains almond-derived mandelic acid, a next-generation AHA ingredient known for its low irritation and minimal side effects. The toner helps improve skin turnover cycles by gently removing dead skin cells and excess sebum from pores, addressing key skincare concerns. Its non-comedogenic formula makes it an all-in-one solution for smoother, clearer skin, particularly for those with sensitive skin.

With this renewal, By Wishtrend has enhanced the product for safer use. The extraction process has been improved to eliminate crystallization issues, and the toner’s volume has been increased while reducing the unit price, making it more cost-effective for consumers.

A Wishcompany representative stated, “The Mandelic Toner is a globally recognized product that effectively addresses various skin concerns such as dead skin cells. As the seasonal transition begins, we hope customers will take an interest in this renewed formula, which helps restore a healthy skin turnover cycle.”

To celebrate the launch, By Wishtrend will offer the Mandelic Toner at a special price on its Naver Brand Store for 14 days, until March 30. Additionally, all By Wishtrend products, including the best-selling “Vitamin A-mazing Bakuchiol Night Cream,” will be available at a discount. Customers who spend over 10,000 won will also receive a 30ml bottle of Mandelic Toner as a gift.

By Wishtrend is a high-performance skincare brand operated by Wishcompany. Initially launched on Wishtrend.com, a global e-commerce platform, the brand was developed in response to customer skincare concerns. First introduced to the global market in 2015, By Wishtrend successfully opened its first pop-up store in South Korea last year, strengthening its connection with local customers.