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Dear, Klairs Press
Klairs Soft Airy UV Essence, Now available at Olive Young
Soft Airy UV Essence, A sunscreen for those who dislike sunscreen, expands its distribution - Complete UV protection with its non-sticky, moisturizing and light texture - #1 on Glowpick within 4 months of launch ∙ 96% satisfaction rate on Hwahae A beauty brand and content development company Wishcompany's(CEO Soungho Park, wishcompany.net) skincare brand Klairs' Soft Airy UV Essence is now available at Olive Young, the biggest domestic H&B Store. Klairs Soft Airy UV Essence has ranked at #1 on GlowPick, a beauty review platform, within 4 months of its launch. It is now being sold at major stores of Olive Young around the country. Just like its motto - Sunscreen for those who dislike sunscreen - Klairs Soft Airy UV Essence is a mild sunscreen that has no stickiness or irritation to the eye. It has steadily been popular since launching, with its water-based texture with a moisturizing and transparent finish. Klairs is a brand that researches and develops effective products for sensitive skin. And with its philosophy, Soft Airy UV Essence has the maximum UV ray protection of SPF50+PA++++, and protects the skin from both UVA and UVB while minimizing skin irritation. It has increased the effectiveness of UV protection by formulating ingredients with high photostability, contains only the ingredients in EWG Green Level. Soft Airy UV Essence has no white cast, a frequently mentioned drawback of sunscreens, which makes it perfect to apply even after makeup. All of the above has been proven by the evaluations of the actual consumers. On Hwahae, a beauty review app that provides honest reviews and reliable information of products, Soft Airy UV Essence has reached 96% user satisfaction rate. On the criteria of 'How well it applies on the skin' and 'Zero irritation on the eye', it has reached 99.32% and 96.58% respectively. Furthermore, it has scored full points from the Klairs new products testees, the first time it happened in the company's history. Juhee Choi, Assistant Manager of Domestic Marketing, stated: “These days, as the sun gets brighter, more consumers are looking for sunscreens. Klairs Soft Airy UV Essence is becoming more and more popular and I'm delighted to announce that it is now available at Olive Young, as that has been requested by many of our customers." Klairs is also available and steadily popular at all stores of Chicor, Shinsegae Department Store's beauty specialty retailers. More information on all products from Klairs can be found at Klairscosmetics.com and Wishtrend.com. ㅡ PR Contact: pr@wishcompany.net ㅡ Related News [컨슈머타임스] 클레어스, 소프트 에어리 UV 에센스 올리브영 입점 [코스모닝] '클레어스 UV 에센스' 올리브영 입점 [서울파이낸스] 위시컴퍼니 클레어스 '소프트 에어리 UV 에센스' 올리브영 입점 [프라임경제] 클레어스 '소프트 에어리 UV 에센스' 올리브영 입점 [보건뉴스] 클레어스 ‘소프트 에어리 UV 에센스’ 올리브영 입점 -
Dear, Klairs Press
Klairs enters ULTA, the largest beauty distributor
in the United States- Klairs, a brand that rapidly grows at home and abroad markets from online to offline channels - Aggressively expanding overseas market channels in the U.S., Europe, and Southeast Aisa Wishcompany, developing skincare brands and creative contents (CEO Soungho Park), has reported that its sensitive skincare brand Klairs has officially launched on ULTA online mall(Ulta.com), the largest beauty distributor in the United States, on May 17th. Most of the Klairs products are steady-sellers without being discontinued, and the brand has been growing as a brand with a strong online presence. With its outstanding product lines, Klairs has attracted a large number of customers to its online mall(Wishtrend.com) and also has been rated as best sellers on the major channels such as Amazon, iHerb, and YesStyle. Continuing to build trust with its high quality with the reasonable price of the products, Klairs' popularity has led to expanding its offline channels. Klairs Freshly Juiced Vitamin Drop has ranked second last year at Chicor, a Korean beauty select shop, and also been ranked as 'Top Rated' among the most popular products on Urban Outfitters, a fashion and beauty select shop in the U.S. Klairs can be found at popular distribution channels in the U.S. such as a fashion e-commerce Revolve, online and offline stores of Riley Rose, and an offline beauty store Ricky's NYC. As the distribution industry has been closing down its offline stores, it is meaningful that Klairs is growing steadily from online to offline channels. In addition to the launching in the U.S., Klairs has been steadily expanding its new channels in the European, and Southeast Asian market. It has been positioning as a leading K-beauty brand in Singapore, Malaysia, and the Philippines, as well as actively expanding into the European market, starting from Spain to Sweden, Norway, and Germany. Moreover, it's been planning to launch in Eastern Europe, starting from Selfridges in the UK and Lookfantastic, the European beauty store. The overseas sales & marketing manager of Wishcompany, Hyejin Son said "Launching on Ulta.com will serve as an opportunity to speed up the expansion of Klairs' online and offline channels in the U.S. market and will continue to appealing fascination of Klairs, the brand itself, to people who've been recognizing the brand as just one of the K-beauty brands." ㅡ PR Contact: pr@wishcompany.net ㅡ [뉴시스] 클레어스, 미국 최대 뷰티 유통업체 '얼타' 입점 [머니S] 클레어스, 미국 뷰티 유통업체 '얼타' 입점… "해외 채널 확장 중" [보건뉴스] 클레어스, 미국 ‘얼타’ 입점… 해외 유통채널 확장 박차 [프라임경제] 클레어스, 미국 얼타 온라인몰 입점…해외 유통 채널 확장 [코스모닝] 클레어스, 미국 얼타 온라인몰 진출 [인사이트] 클레어스, 미국 최대 뷰티 유통업체 '얼타' 입점하며 해외 유통 채널 확대 가속화 -
Dear, Klairs Press
[Cosmopolitan] Editor’s Pick! Klairs Soft Airy UV Essence
A beauty product that cannot be skipped to protect your skin is, a sunscreen. If you are looking for an everyday sun protector that any skin type can use, how about trying Klairs Soft Airy UV Essence? With the strong UV protection, you'll be able to enjoy the refreshing spring weather without being sticky all day long. A sunscreen for people who hate sunscreen, Soft Airy UV Essence My skin needs to be protected from UV rays throughout all four seasons. However, I'm afraid to apply sunscreen every day due to its thick and heavy formulation and stickiness. If you feel the burden of using sunscreen daily basis, Soft Airy UV Essence, which leaves the skin fresh and light at any time, is highly recommended. It was launched by Klairs and is an upgraded version to improve the problems of the previous sunscreen. >>Read More -
Dear, Klairs Press
[Singles] The Best-Selling Cosmetic At the Moment
Chicor Beauty Best Seller Chicor, where has both the merits of a drugstore and a department store, has recently opened its best-seller zone at all Chicor stores in Korea to provide customers to go through popular products at a glance. It’s updated once a month, focusing on skincare, hair, and body products. As from April 2019, the best-selling products were Klairs Supple Preparation Facial Toner, LAGOM Cell up Micro Foam Cleanser, and Urban Decay All Nighter Makeup Setting Spray Mini. It’s important to note that the Vegan-Friendly skincare brand Klairs’ toner has reached the highest sales volume by nicknamed as ‘Life Toner’ that anyone can enjoy. *Based on the sales volume of Jan-Mar 2019 in Chicor offline stores nationwide. Becomes the #1 Life Toner! Klairs Supple Preparation Facial Toner Since the product is for those with sensitive skin type, it does not contain alcohol, artificial fragrances or any other harmful ingredients. 180ml USD 21.99 >> Read More -
ByWishtrend Dear, Klairs Event Press
Wishcompany participates in Cosmoprof Worldwide Bologna 2019, the leading beauty exhibition
· Sensitive skincare brand Klairs, incomparable growth among K-beauty brands in the European market · Cosmeceutical brand By Wishtrend, European online steady sellers - accelerating offline channel expansions Wishcompany, a beauty brand, and content developing company (CEO Soungho Park, Wishcompany.net) has opened an exclusive booth at Cosmoprof Worldwide Bologna 2019, the world's leading beauty exhibition in Bologna, Italy. Wishcompany had introduced its skin care brands Klairs and By Wishtrend to the European buyers. Cosmoprof is one of the world's biggest international beauty exhibition, with major cosmetic companies, buyers, distributors, and media gather around the world. It is held every year in Bologna, Las Vegas, and Hong Kong. And at Cosmoprof Bologna where has a high level of participation from European countries, the brand's status in the European market can be measured in response to the visitors. This year, Cosmoprof Bologna has attracted more than 3,000 companies and 265,000 attendees from 70 countries. At Wishcompany's booth, more than 70 new buyers from the major distribution channels in Europe, including Sweden, Germany, UK, and Spain had discussed future business plans. Most of them already had the acknowledgment of Klairs and By Wishtrend which already have become Best Sellers in Europe. Klairs and By Wishtrend have been rapidly expanding in Europe, covering both online and offline channels. Klairs, a sensitive skincare brand, has launched in Selfridges in the UK and at Vitusapotek, the major drugstore in Norway. Klairs has ranked third on Sweden's Top Beauty Commerce and continues to build its reputation in Spain, Germany, and Denmark. By Wishtrend, a cosmeceutical brand that reflects product development based on directly listening to the skincare concerns left by the 500,000 worldwide customers of the global e-commerce Wishtrend(wishtrend.com), has gained credibility and awareness after Klairs. By Wishtrend Pure Vitamin C 21.5% Advanced Serum has been gaining popularity in Southeast Asia, and ranked fifth on Face Night Care category on the UK Amazon. Soungho Ryan Park, CEO of Wishcompany said "Klairs and By Wishtrend have now built massive brand fandom in Europe, beyond their expectations for K-Beauty, and the European buyers we've met at Cosmoprof Bologna 2019 aware of our brands' strengths. We will continue to expand distribution channels in the European market." Meanwhile, Wishcompany has successfully launched brands such as Klairs, By Wishtrend, and Jungle Botanics. In addition, Wishcompany plans and produces overseas beauty contents and have built media channels with a big fandom. The channel has more than 3.8 million subscribers and 100 million views, mainly on the representative channel 'Wishtrend TV'. This is a rare example of a Korean company building a massive global beauty content channel. With such strengths, Wishcompany has been reaching high sales both online and offline in over 70 countries around the world. Alongside direct sales through the online commerce site 'Wishtrend.com', online distribution and marketing partnerships with companies around the globe has allowed doubling the annual sales growth. ㅡ PR Contact: pr@wishcompany.net ㅡ Related News [장업신문] 위시컴퍼니, 국제 뷰티 박람회 ‘코스모프로프 볼로냐 2019’ 참가 [머니S] 위시컴퍼니, 뷰티 박람회 '코스모프로프 볼로냐 2019' 참가… 클레어스 · 바이 위시트렌드 소개 [보건뉴스] 위시컴퍼니, 국제 뷰티 박람회 ‘코스모프로프 볼로냐 2019’ 참가 [@star1] 위시컴퍼니, 국제 뷰티 박람회 ‘코스모프로프 볼로냐 2019’ 참가 -
Dear, Klairs Press
[Harper’s Bazzar] the Best Selling skin care product?
HOT ESSENCE 2. dear, Klairs Freshly Juiced Vitamin Drop It is time to break the stereotype that Vitamin serum triggers skin irritation. Klairs Freshly Juiced Vitamin Drop containing concentrated pure Vitamin C is praised for its powerful brightening effect and mildness that even sensitive skin can enjoy it. It gently removes dead skin cells and helps taking care of open pores, dull skin tone, and hyperpigmentation. Klairs Freshly Juiced Vitamin Drop is the best seller which has been sold over 400,000 bottles on Urban Outfitters, Amazon, iHerb and more. >> Read More -
Dear, Klairs Press
Klairs officially enters Amorepacific’s online store
Klairs , a skincare brand for sensitive skin that is already loved in over 70 countries around the world When ‘Klairs’ s growing global fan base meets with ‘AP Mall’s’ high purchasing power consumers… Expect synergy effect ‘Dear, Klairs’ has entered AP Mall (www.amorepacificmall.com), the official online shopping mall of AMOREPACIFIC. This is the first case where a third-party skincare brand is distributed to the online AP mall. Klairs (klairs.com) is a skincare brand under Wishcompany (CEO Soungho Park), a company that carries many beauty brands and develops content that has already established a large fan base overseas. Since 2010, the company has been focusing on developing everyday practical products for sensitive skin. As a result, the products have been ranked in top selling positions on global e-commerce sites such as Amazon and iHerb and has also been a winner of the Glowpick Awards for three consecutive years. Rarely discontinuing products, Klairs is sold online and offline in 70 countries around the world. Not only is Klairs loved for being cruelty-free and vegan-friendly, they are also loved for taking part in social causes such as donating part of their proceeds to animal protection organizations. With Klairs’ fan base growing globally and AP Mall’s high purchasing power consumer, both Klairs and AP Mall are expected to receive positive results. To celebrate the opening of AP Mall, Klairs will hold various promotions at AP Mall until September 2nd. If you purchase more than 10,000 won worth of Klairs, you can receive 9 different samples of Klairs popular products. If you purchase the Blue Cream (Midnight Blue Calming Cream) 30ml, you will also receive the same amount of product but in sample packets as a celebratory gift. In addition, there will be a small gift of the popular ‘holy grail toner’ in a miniature size (Supple Preparation Facial Toner), a product that has exceeded cumulative sales of 600,000 bottles, to all AP Mall purchasers. For more details, visit AP Mall x Klairs event page (goo.gl/bx7U4x). Klairs brand manager, Song, shares, “We are excited to share Klairs products to new customers at AP Mall. With Klairs positive brand image and high-quality products, we look forward to providing customers with a satisfying experience.” For the official press, please visit here. -
Dear, Klairs Press
Glowpick’s 2018 BB Cream Winner
Wishcompany, a beauty brand, and content developing company, has announced that its skin care brand Klairs' Illuminating Supple Blemish Cream has won the 2018's Consumer Beauty Award BB Cream Winner on Glowpick. It has won for 5 consecutive times since 2015. [caption id="attachment_734" align="alignnone" width="500"] BB Cream Winner: Illuminating Supple Blemish Cream[/caption] Glowpick is a beauty ranking application that has high reliability which is specially designed for costumers to leave their honest reviews, and most of the products in the market are listed in various categories. Currently, more than 1,000 different BB Creams are listed on Glowpick. In this condition, it’s meaningful that one product gets to be ranked high, and keeping that rank for several years. Klairs almost never stop producing products since most of them are steady sellers. The rate of re-purchasing is high and has a strong presence as best sellers in multiple sales channels at home and abroad such as Chicor, Amazon, iHerb, A-land and more. The Glowpick Winner Illuminating Supple Blemish Cream is the same. It’s a hydrating BB Cream for sensitive and dry skin type, it’s been called as ‘Mochi BB’ since it captures the natural skin tone which is why it’s been praised regardless of gender. The main reason why Mochi BB’s been praised is that it applies really well, and gives the skin look natural and flawless. It has less white-base which is the cause of darkening, and even dry skin type can enjoy it without looking cakey or leaving a grey cast. It’s a hydrating cream type product that can have more coverage when mixed with a matte foundation. Klairs Brand Manager, Song Lee said “I appreciate that Klairs products have been positioning as steady sellers in the beauty market where tons of brands and products are produced. And we’ll introduce and develop the products that are in need of Klairs customers. You may find Klairs Illuminating Supple Blemish Cream on Wishtrend or through our partners. ㅡ PR: pr@wishcompany.net -
Dear, Klairs Press
Klairs at Chicor, the main store of Shinsegae in Myeongdong
Wishcompany (CEO Seongho Park), a beauty company, developing cosmetic brands and digital contents, has announced that Klairs has launched in Chicor, the headquarter of Shinsegae Department store in Myeongdong on Nov. 16th. Chicor is a beauty select shop running by Shinsegae Department store, where you can meet Korean and global cosmetic brands. It is known as a Korean version of Sephora and has recently become popular among the young. Especially, the main Shinsegae Department store in Myeongdong is attracting a lot of visitors due to its duty-free shop, opened in 2016. By launching in Chicor, Klairs has seized the opportunity to broaden its contact with global customers. Moreover, Klairs continuously tries to contact with local customers through the major branches of Chicor; Chicor Gangnam, AK&Hongdae, Yongsan and 12 more branches nationwide. Klairs has been positioning as one of the popular brands at Chicor and ranked in the Top 50 sales. As of the first half of 2018, Klairs was ranked No.1 in sales △Essence ‘Freshly Juiced Vitamin Drop’ △Toner ‘Supple Preparation Facial Toner’ △BB Cream ‘Illuminating Supple Blemish Cream’ △Make-up Remover ‘Gentle Deep Cleansing Oil’ Brand Manager, Song Lee said, “We are excited to meet more customers by launching in Chicor, since Shinsegae Myeongdong is a huge commercial area where a large number of floating population is concentrated. Klairs already has a big global fan-base and it means that we have a chance to broaden our contact with global customers.” Klairs has ranked high in sales on global websites and has loyal fans in Korea thanks to its good quality products. It is leading the K-beauty industry and it has recently released a new product called ‘Freshly Juiced Vitamin E mask’ which is selected as the winner of 10 popular products of the year at Soko Glam.