A Glowing Holiday with Klairs in the Philippines

Klairs has held a large-scale event with Watsons to meet local customers, influencers, and media in Manila, Philippines. The event was hosted by SM Makati, one of the largest shopping malls in the central Manila, with the theme of Glowing Holiday introducing skincare tips and brand by Wishcompany’s global YouTube channel Wishtrend TV which has about 850,000 subscribers worldwide, including the Philippines. Customers had filled the event site and were inquisitive to learn more about the brand until the end of the event. And even after the event, the pop-up store at the venue was crowded with customers which gave a sense of local interest in Klairs. Klairs has entered the Philippines back in 2016 and now is rapidly growing as a representative brand of K-beauty by overseas beauty contents and localization marketing strategies of Wishtrend TV. Wishcompany has achieved remarkable results in a very short period of time, offered space in 55 stores in Watsons which is one of the major H&B beauty shopping channels, and 17 stores of premium beauty select shop, Beauty Bar. For the best-selling products, the Freshly Juiced Vitamin Drop which has the highest sales both at home and abroad. And Supple Preparation Facial Toner ranked as the winner of the 2017 award by the Philippines No.1 beauty commerce channel, Beauty MNL. In addition, most of the Klairs products, including the Gentle Black Deep Cleansing Oil, Midnight Blue Youth Activating Drop, and Rich Moist Soothing Serum were named on ‘2018 Best of Beauty’ and ‘2018 Customer’s Pick’ of Beauty MNL to prove its popularity in the Philippine market. Son Hye-Jin, the manager of overseas sales and marketing at Klairs said “Klairs is a brand that has formed up to overseas fandom, and it is very popular in Southeast Asia where they have a strong interest in K-Beauty. And we will continue to strengthen our position as a leading brand of K-beauty by releasing and introducing more Klairs products in Malaysia, Singapore, and Indonesia, which steadily performing well with the Philippines market.”

Wishcompany participates in Cosmoprof Worldwide Bologna 2019, the leading beauty exhibition

· Sensitive skincare brand Klairs, incomparable growth among K-beauty brands in the European market · Cosmeceutical brand By Wishtrend, European online steady sellers - accelerating offline channel expansions   Wishcompany, a beauty brand, and content developing company (CEO Soungho Park, Wishcompany.net) has opened an exclusive booth at Cosmoprof Worldwide Bologna 2019, the world's leading beauty exhibition in Bologna, Italy. Wishcompany had introduced its skin care brands Klairs and By Wishtrend to the European buyers. Cosmoprof is one of the world's biggest international beauty exhibition, with major cosmetic companies, buyers, distributors, and media gather around the world. It is held every year in Bologna, Las Vegas, and Hong Kong. And at Cosmoprof Bologna where has a high level of participation from European countries, the brand's status in the European market can be measured in response to the visitors. This year, Cosmoprof Bologna has attracted more than 3,000 companies and 265,000 attendees from 70 countries. At Wishcompany's booth, more than 70 new buyers from the major distribution channels in Europe, including Sweden, Germany, UK, and Spain had discussed future business plans. Most of them already had the acknowledgment of Klairs and By Wishtrend which already have become Best Sellers in Europe. Klairs and By Wishtrend have been rapidly expanding in Europe, covering both online and offline channels. Klairs, a sensitive skincare brand, has launched in Selfridges in the UK and at Vitusapotek, the major drugstore in Norway. Klairs has ranked third on Sweden's Top Beauty Commerce and continues to build its reputation in Spain, Germany, and Denmark. By Wishtrend, a cosmeceutical brand that reflects product development based on directly listening to the skincare concerns left by the 500,000 worldwide customers of the global e-commerce Wishtrend(wishtrend.com), has gained credibility and awareness after Klairs. By Wishtrend Pure Vitamin C 21.5% Advanced Serum has been gaining popularity in Southeast Asia, and ranked fifth on Face Night Care category on the UK Amazon. Soungho Ryan Park, CEO of Wishcompany said "Klairs and By Wishtrend have now built massive brand fandom in Europe, beyond their expectations for K-Beauty, and the European buyers we've met at Cosmoprof Bologna 2019 aware of our brands' strengths. We will continue to expand distribution channels in the European market." Meanwhile, Wishcompany has successfully launched brands such as Klairs, By Wishtrend, and Jungle Botanics. In addition, Wishcompany plans and produces overseas beauty contents and have built media channels with a big fandom. The channel has more than 3.8 million subscribers and 100 million views, mainly on the representative channel 'Wishtrend TV'. This is a rare example of a Korean company building a massive global beauty content channel. With such strengths, Wishcompany has been reaching high sales both online and offline in over 70 countries around the world. Alongside direct sales through the online commerce site 'Wishtrend.com', online distribution and marketing partnerships with companies around the globe has allowed doubling the annual sales growth. ㅡ PR Contact: pr@wishcompany.net ㅡ Related News [장업신문] 위시컴퍼니, 국제 뷰티 박람회 ‘코스모프로프 볼로냐 2019’ 참가 [머니S] 위시컴퍼니, 뷰티 박람회 '코스모프로프 볼로냐 2019' 참가… 클레어스 · 바이 위시트렌드 소개 [보건뉴스] 위시컴퍼니, 국제 뷰티 박람회 ‘코스모프로프 볼로냐 2019’ 참가 [@star1] 위시컴퍼니, 국제 뷰티 박람회 ‘코스모프로프 볼로냐 2019’ 참가